Meaning & use

a blitz

noun·Everyday

Last updated

UK/ə blɪts/
US/ə blɪts/

Meanings

  1. nouncountable

    A sudden, intense military attack, especially from the air.

    Grammar: Often used with 'launch' or 'carry out': 'They launched a blitz on the city.'

    Patterns

    • a blitz on something
    • launch a blitz
    • an aerial blitz

    The city suffered a heavy blitz during the war.

    The air force launched a blitz on enemy bases.

    The history book describes the blitz that destroyed the harbor.

  2. nouncountableinformal

    A concentrated, energetic effort to do something quickly.

    Grammar: Often used in business or media: 'a media blitz', 'an advertising blitz'.

    Patterns

    • a media blitz
    • an advertising blitz
    • a blitz of something

    The company did a media blitz to promote its new phone.

    The charity organized a blitz to clean up the park in one day.

    There was a blitz of interviews before the election.

  3. nouncountablesport

    In American football, a sudden charge by defenders toward the quarterback.

    Grammar: Used in sports reports: 'The team called a blitz on third down.'

    Patterns

    • call a blitz
    • run a blitz
    • a blitz on the quarterback

    The coach called a blitz to pressure the quarterback.

    Their defense used a blitz on almost every play.

    The blitz failed, and the quarterback threw a touchdown.

Word forms

pluralblitzes

Common combinations

media blitz
The star went on a media blitz to promote her movie.
advertising blitz
The advertising blitz cost millions.
blitz campaign
They ran a blitz campaign to sign up new members.
blitz on something
The police launched a blitz on speeding.

Synonyms and how they differ

raid
A raid is a sudden attack, often by ground forces; a blitz is usually from the air or a concentrated effort.
offensive
An offensive is a large-scale military operation; a blitz is shorter and more intense.

Word family

blitzkrieg noun
A rapid, overwhelming military attack, originally a German strategy.

Commonly confused: a blitz or blitzkrieg?

a blitz vs blitzkrieg

'Blitzkrieg' is a specific German military tactic; 'blitz' alone can mean any sudden attack or effort.

Practice

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