Meaning & use

a flagship store

phrase·Everyday

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UK/ə ˈflæɡʃɪp stɔː/
US/ə ˈflæɡʃɪp stɔːr/

Meaning

  1. phrasecountable

    The main or most important store of a company, often the largest and used to show the brand.

    Grammar: Countable: a flagship store, the flagship store, flagship stores.

    Patterns

    • open a flagship store
    • the company's flagship store
    • a flagship store in London

    The company opened a flagship store in the city center.

    Their flagship store is on Fifth Avenue.

    We visited the flagship store to see the new collection.

Word forms

pluralflagship stores

Common combinations

open a flagship store
They plan to open a flagship store in Tokyo next year.
the company's flagship store
The company's flagship store is in Paris.
a flagship store in [city]
She works at a flagship store in Chicago.
visit a flagship store
Tourists often visit the flagship store.

Synonyms and how they differ

main store
A more general term for the primary store of a company, not necessarily the most prestigious.
head store
Less common; can mean the main store, but 'flagship store' emphasizes prestige and brand image.

Word family

flagship noun
The most important product or service of a company, or the main store.

Commonly confused: a flagship store or flag store?

a flagship store vs flag store

Not a standard term; 'flagship store' is the correct phrase.

Practice

What does 'flagship store' mean?

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