Meaning & use
a new venture
Last updated
Meanings
phrasecountable
a new business activity or project that involves some risk
Grammar: Used as a countable noun phrase: start a new venture, two new ventures.
Patterns
- start a new venture
- launch a new venture
- a new venture in something
After ten years in banking, she left to start a new venture selling organic coffee.
The company announced a new venture in renewable energy last month.
They put all their savings into a new venture that eventually failed.
phrasecountable
a fresh or exciting attempt at something, not necessarily in business
Grammar: Used more broadly for any new activity or experience that feels like a risk.
Patterns
- embark on a new venture
- a new venture into something
Writing a novel was a new venture for him after years of teaching.
Moving abroad felt like a new venture full of possibilities.
Common combinations
- start a new venture
- They plan to start a new venture in the food industry.
- launch a new venture
- The startup launched a new venture focused on mobile payments.
- a risky new venture
- Investors were cautious about such a risky new venture.
- a joint venture
- The two firms formed a joint venture to build the factory.
Synonyms and how they differ
- enterprise
- Enterprise is broader and can mean any business or organized activity, while a new venture stresses that it is new and somewhat risky.
- startup
- Startup usually refers specifically to a new technology company, whereas a new venture can be any new project or business.
- undertaking
- Undertaking is more formal and often suggests a large or difficult task rather than a business activity.
Commonly confused: a new venture or adventure?
a new venture vs adventure
Adventure means an exciting or dangerous experience, not a business project. A new venture is about work or business; an adventure is about travel or excitement.
Practice
The retired teacher decided to ______ a new venture and open a small bookstore.
Choose one answer.
'Start a new venture' is the natural collocation. 'Make' and 'do' do not collocate with 'venture' in this sense, and 'take a venture' is not used.
Make it your own
Write a sentence using “a new venture”, then check it and compare it with the examples above.