Meaning & use
audience name
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Meanings
nouncountable
The name used to address or identify the group of people watching, listening, or reading something.
Grammar: Countable; use 'an audience name' or 'the audience name' when a particular name is meant.
Patterns
- the audience name for something
- use an audience name
- call something by an audience name
The radio host uses 'listeners' as the audience name for everyone tuning in.
In the survey, 'viewers' was the audience name chosen for people watching at home.
Choosing the right audience name helps a writer connect with readers.
nouncountablebusiness
A name that a performer or company uses to label the specific public it wants to reach.
Grammar: Often followed by 'for' plus the group: the audience name for teenagers.
Patterns
- an audience name for a group
- target audience name
- create an audience name
The marketing team picked 'young professionals' as the audience name for the campaign.
Each audience name on the list describes a different group of customers.
They changed the audience name to sound friendlier to families.
Word forms
| plural | audience names |
|---|
Common combinations
- target audience name
- The report lists the target audience name for every advertisement.
- choose an audience name
- Before writing, choose an audience name so your tone stays consistent.
- the audience name for
- What is the audience name for people who read blogs?
- use an audience name
- News anchors often use an audience name like 'folks at home'.
Synonyms and how they differ
- label
- A label is any name or tag you attach; an audience name specifically names the people you are addressing.
- term of address
- This is the phrase you actually say when speaking to people, while an audience name can also be used in writing or planning.
Word family
- audience noun
- The group of people watching, listening, or reading.
- audience research noun
- Study of who makes up an audience and what they want.
Commonly confused: audience name or user name?
audience name vs user name
A user name identifies one individual online, but an audience name labels a whole group.
Practice
Which sentence uses 'audience name' correctly?
Choose one answer.
'Audience name' means the name for a group being addressed, so 'commuters' for a morning podcast fits. Option A describes a user name, option C a personal name, and option D wrongly treats the phrase as a physical thing.
Make it your own
Write a sentence using “audience name”, then check it and compare it with the examples above.