Meaning & use

counter

verb, noun, adverb·Academic

Last updated

UK/ˈkaʊntə/
US/ˈkaʊntər/

Meanings

  1. verbtransitive or intransitive

    To answer an action, claim or threat by doing or saying something that works against it.

    Grammar: Takes an object, or stands alone followed by with or by: counter the threat; counter with an offer.

    Patterns

    • counter something
    • counter something with something
    • counter that ...

    The company countered the rumors with a public statement.

    She countered that the plan was too expensive.

    The team countered by changing their defense.

  2. nouncountable

    A long flat surface in a shop, bank or kitchen where goods are served or food is prepared.

    Grammar: In American English a kitchen counter is the work surface; British English says worktop.

    Patterns

    • behind the counter
    • on the counter

    She paid for the bread at the counter.

    He left his keys on the kitchen counter.

    The clerk behind the counter checked my passport.

  3. nouncountableBritish

    A small piece used in a board game to mark a player's position.

    Grammar: Mostly British English; Americans may say piece or token.

    Patterns

    • move a counter

    Each player moved a counter along the board.

    The child lost a blue counter under the sofa.

    Place your counter on the start square.

  4. adverbnot comparableformal

    In the opposite direction or against something, usually followed by to.

    Grammar: Used in the pattern run counter to: it goes against.

    Patterns

    • run counter to something
    • go counter to something

    The results ran counter to our expectations.

    His actions went counter to everything he had promised.

    Such a rule runs counter to common sense.

Word forms

third person singularcounters
past tensecountered
past participlecountered
-ing formcountering
pluralcounters

Common combinations

counter an argument
He countered the argument with solid statistics.
counter a threat
The government moved quickly to counter the threat.
kitchen counter
Wipe the kitchen counter before dinner.
over the counter
You can buy this medicine over the counter.
counter with an offer
The seller countered with a lower price.

Synonyms and how they differ

oppose
Oppose means to be against something, whereas counter means to actively answer it with a reply or action.
rebut
Rebut applies only to arguments and claims, while counter also covers actions, attacks and threats.
retaliate
Retaliate means to hit back to get revenge, whereas counter is more about neutralizing or answering.
parry
Parry suggests a quick deflection of a blow or question, while counter can be a longer, planned response.

Opposites

acceptagree with

Word family

counterargument noun
an argument made against another argument
counteract verb
to reduce or cancel an effect
counterattack noun
an attack made in response to an attack
counterpart noun
a person or thing with the same role in another place

Commonly confused: counter or encounter?

counter vs encounter

Encounter means to meet or come across someone or something, often unexpectedly, and does not mean to respond against it.

Practice

When the union demanded higher pay, the company ___ with a smaller increase and extra vacation days.

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