Meaning & use

incentivize

verb·Academic

Last updated

To motivate someone to do something by offering a reward or benefit.

See it in a sentence

The company incentivized early sign-ups with a discount on the first month.

Local governments are trying to incentivize the use of public transportation.

A note on using this word

Incentivize is common in business and policy writing, though some style guides consider it corporate jargon and prefer plainer verbs like 'encourage' or 'motivate.'

Words with a similar meaning

motivateencourage

Choose a synonym to suit the sentence. Meanings can overlap without being identical.

Words with an opposite meaning

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