Meaning & use
Localisation
Last updated
The process of adapting a product, service, or content to suit the language, culture, and expectations of a specific place.
See it in a sentence
The game's localisation into five languages took nearly a year to complete.
Poor localisation can make marketing copy feel awkward or even offensive to a local audience.
A note on using this word
This is the British spelling of 'localization'; both are used interchangeably in international software and marketing contexts.
Words with a similar meaning
localizationadaptation
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