Meaning & use

marketing

noun·Academic

The business activity of promoting and selling products or services, including research and advertising.

See it in a sentence

The startup spent most of its budget on marketing before the product even launched.

Her marketing degree helped her land a job planning social media campaigns.

A note on using this word

Marketing covers the whole process of understanding customers and promoting a product, while advertising is just one part of that process.

Words with a similar meaning

Choose a synonym to suit the sentence. Meanings can overlap without being identical.

Make it your own

Write a sentence using “marketing”, then compare your use with the examples above.

Your draft stays on this page and is not sent anywhere.