Meaning & use

private placement

noun·Advancedfinance

Last updated

UK/ˌpraɪvət ˈpleɪsmənt/
US/ˌpraɪvət ˈpleɪsmənt/

Meaning

  1. nouncountablefinance

    A sale of shares or bonds to a small group of selected investors instead of through a public offering open to everyone.

    Grammar: Countable: the firm completed a private placement; used with by or through: raise money through a private placement.

    Patterns

    • a private placement of something
    • raise money through a private placement

    The startup raised ten million dollars through a private placement with three venture funds.

    A private placement is faster than going public because there are fewer rules to follow.

    The company's bonds were sold in a private placement to pension funds.

Word forms

pluralprivate placements

Common combinations

complete a private placement
The firm hopes to complete a private placement by June.
private placement memorandum
Investors read the private placement memorandum before signing.
private placement of shares
A private placement of shares funded the expansion.
through a private placement
The bank raised capital through a private placement.

Synonyms and how they differ

private offering
It means almost the same thing and is more common in legal documents, while private placement is the usual market phrase.
direct placement
It stresses that securities are sold straight to buyers without a broker, which is a narrower focus than private placement.
initial public offering
It is the opposite route, selling to the public, so it is a contrast to private placement rather than a synonym.

Opposites

public offering

Word family

place verb
to sell securities to investors
placement noun
the act of placing securities
private equity noun
investment in companies not listed on a stock exchange

Commonly confused: private placement or public offering?

private placement vs public offering

A public offering sells shares to anyone through an exchange; a private placement sells only to selected investors.

Practice

A small tech firm sold new shares only to two investment funds. What is this called?

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