Meaning & use

Rotogravure

noun·Academic

Last updated

A printing process using engraved rotating cylinders to transfer ink onto paper, historically used for newspaper photo sections and magazines.

See it in a sentence

The Sunday paper's rotogravure section featured striking black-and-white photographs.

Rotogravure allowed publishers to mass-produce high-quality images in the early twentieth century.

A note on using this word

The technique gave its name to entire newspaper sections once printed this way, and it is still used today for high-volume packaging printing.

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