Meaning & use

differentiator

noun·Academic

Last updated

A feature or quality that distinguishes one thing from other similar things.

See it in a sentence

Fast, friendly customer service was the company's biggest differentiator in a crowded market.

Her fluency in three languages was a key differentiator on her job application.

A note on using this word

Frequently used in business and marketing to describe what sets a product, service, or candidate apart from competitors.

Words with a similar meaning

distinguishing feature

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