Meaning & use
flack
A person, especially a publicist, whose job is to promote a client or organization to the media.
See it in a sentence
The actor's flack issued a statement denying the rumors before the story spread further.
A skilled flack can turn even bad news into a manageable headline.
A note on using this word
Flack is American slang and mildly informal; formal writing prefers publicist or spokesperson.
Words with a similar meaning
publicistpress agent
Choose a synonym to suit the sentence. Meanings can overlap without being identical.
Another way to use it
2. noun
An informal variant spelling of flak, meaning harsh criticism or opposition.
The mayor took a lot of flack for raising parking fees downtown.
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