Meaning & use
Flaks
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Plural of 'flack' (also spelled 'flak'): publicity agents or press representatives, especially in informal or slightly disparaging use.
See it in a sentence
A team of corporate flaks scrambled to control the story before it hit the evening news.
The senator's flaks issued a statement denying the allegations within the hour.
A note on using this word
Distinct from 'flak' meaning anti-aircraft fire or harsh criticism; this sense comes from mid-20th-century American showbiz slang.
Words with a similar meaning
publicistspress agentsspin doctors
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Another way to use it
2. noun
Anti-aircraft fire, or by extension, intense criticism.
The mayor caught a lot of flak over the new parking rules.
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