Meaning & use

Franchiser

noun·Advanced

Last updated

A company or individual that grants another party the right to operate a business under its brand, products, and methods, typically for a fee.

See it in a sentence

The franchiser provides training and marketing support to every new store owner.

As a franchiser, the coffee chain sets strict standards for how each location is run.

A note on using this word

Often confused with 'franchisee,' the party that buys the rights; the franchiser is the party that grants them.

Words with an opposite meaning

franchisee

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