Meaning & use

hype

noun·Everyday

Excessive or exaggerated publicity and excitement generated to promote something.

See it in a sentence

Despite all the hype, the new phone's sales fell short of expectations.

Critics warned that the hype around the movie oversold a mediocre plot.

A note on using this word

Hype is informal and often implies the excitement exceeds what the thing actually deserves.

Words with a similar meaning

buzzpublicity

Choose a synonym to suit the sentence. Meanings can overlap without being identical.

Another way to use it

2. verb

To promote or advertise something with exaggerated enthusiasm.

The studio hyped the sequel for months before its release.

Make it your own

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