Meaning & use
Memorability
Last updated
The quality of being easy to remember or likely to be remembered.
See it in a sentence
The jingle's memorability made it stick in listeners' heads for years.
Marketers test slogans for memorability before launching a major campaign.
A note on using this word
A key concept in advertising and branding, where a memorable name or image can outweigh a longer, more detailed pitch.
Words with a similar meaning
unforgettability
Choose a synonym to suit the sentence. Meanings can overlap without being identical.
Words with an opposite meaning
forgettability
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