Meaning & use

programmatic

adjective·Academic

Following a fixed plan or system, or relating to computer programs and their structure.

See it in a sentence

The charity took a programmatic approach, funding only projects with measurable outcomes.

The ads are bought through programmatic software that targets viewers automatically.

A note on using this word

In marketing and tech, "programmatic" specifically refers to automated, data-driven processes, such as buying online ads without human negotiation.

Words with a similar meaning

systematicmethodical

Choose a synonym to suit the sentence. Meanings can overlap without being identical.

Words with an opposite meaning

haphazard

Make it your own

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