Meaning & use

repositioned

verb·Advanced

Last updated

Moved something or someone to a different place, or changed how something is presented or perceived.

See it in a sentence

The nurse repositioned the patient to prevent pressure sores.

The company repositioned its brand to appeal to a younger audience.

A note on using this word

The marketing sense, changing how a brand or product is perceived relative to competitors, is one of the most common modern uses of the word.

Words with a similar meaning

relocatedrebranded

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