Meaning & use

salience

noun·Advanced

The quality of being particularly noticeable, important, or prominent.

See it in a sentence

The salience of climate change in the debate showed how much public opinion had shifted.

Researchers measured the salience of each word by tracking how quickly readers noticed it.

A note on using this word

Salience is common in psychology and media studies to describe what stands out and draws attention.

Words with a similar meaning

prominenceimportance

Choose a synonym to suit the sentence. Meanings can overlap without being identical.

Words with an opposite meaning

insignificance

Make it your own

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