Meaning & use

impulsive buying

noun·Academic

Last updated

UK/ɪmˌpʌlsɪv ˈbaɪɪŋ/
US/ɪmˌpʌlsɪv ˈbaɪɪŋ/

Meanings

  1. noununcountable

    The act of buying something suddenly because you want it, without planning or thinking about whether you need it.

    Grammar: Uncountable, so it has no plural and takes a singular verb: Impulsive buying is common.

    Patterns

    • impulsive buying of something
    • impulsive buying among someone
    • do impulsive buying

    Stores use bright displays and low prices to encourage impulsive buying.

    Her credit card bill was full of impulsive buying she later regretted.

    Psychologists study impulsive buying to understand how emotions affect spending.

  2. nouncountablebusiness

    Purchases made in this sudden, unplanned way, considered as a group.

    Grammar: Used countably mainly in business writing, often in the plural: impulsive buyings is rare, but 'such buyings' appears in academic texts.

    Patterns

    • a pattern of impulsive buying
    • impulsive buying behavior

    The report blamed weak sales on a drop in impulsive buying during the recession.

    Marketers track impulsive buying to see which products sell best near the checkout.

Common combinations

impulsive buying behavior
The study measured impulsive buying behavior in online shoppers.
encourage impulsive buying
Apps that save your card details encourage impulsive buying.
a case of impulsive buying
The extra shoes were a clear case of impulsive buying.
impulsive buying spree
After payday he went on an impulsive buying spree.
curb impulsive buying
Making a shopping list can curb impulsive buying.

Synonyms and how they differ

impulse buying
The more common everyday term; it means the same thing and is safer in casual speech.
impulse purchase
Refers to one single item bought this way, so it is countable and specific.
retail therapy
Humorous and suggests buying to feel better, which is only one reason for impulsive buying.

Opposites

planned buying

Word family

impulse buy noun
A single thing bought suddenly without planning.
impulsive adjective
Acting suddenly without thinking first.
impulsively adverb
In a sudden way, without planning.

Commonly confused: impulsive buying or compulsive buying?

impulsive buying vs compulsive buying

Compulsive buying is a repeated, hard-to-control disorder, while impulsive buying is a single sudden decision that most people make sometimes.

Practice

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