Meaning & use
pricing in marketing
Last updated
Meaning
phraseuncountablebusiness
The process of determining the price of a product or service as part of a marketing plan.
Grammar: Used as a noun phrase; often preceded by 'the'.
Patterns
- pricing in marketing
- the pricing in marketing
Pricing in marketing involves considering costs, competition, and customer demand.
The course covers pricing in marketing and other key strategies.
Effective pricing in marketing can significantly affect sales.
Common combinations
- pricing strategy in marketing
- A good pricing strategy in marketing balances profit and customer value.
- pricing decisions in marketing
- Pricing decisions in marketing require careful analysis.
- role of pricing in marketing
- The role of pricing in marketing is to attract customers while ensuring profitability.
Synonyms and how they differ
- price setting
- More general; can refer to any context, not just marketing.
- price determination
- Formal; often used in economics.
Commonly confused: pricing in marketing or price?
pricing in marketing vs price
'Price' is the amount of money expected for something; 'pricing' is the process of deciding that amount.
Practice
In marketing, ___ is the process of setting a price for a product.
Choose one answer.
The noun 'pricing' refers to the process. 'Price' is the amount, 'priced' is a verb or adjective, and 'prices' is plural or verb form.
Make it your own
Write a sentence using “pricing in marketing”, then check it and compare it with the examples above.