Meaning & use

rollout

noun·Academic

Last updated

UK/ˈrəʊlaʊt/
US/ˈroʊlaʊt/

Meanings

  1. nouncountablebusiness

    The first public availability of a new product, service or system, often spread over several stages or places.

    Grammar: Often singular with the: the rollout of a vaccine; a rollout can be phased or nationwide.

    Patterns

    • the rollout of something
    • a rollout across something

    The company announced a nationwide rollout of its new app in March.

    The rollout of the vaccine began with older adults.

    Technical problems slowed the rollout of the new payment system.

  2. nouncountablespecialist

    A formal event at which a new aircraft, vehicle or other large machine is shown to the public for the first time.

    Grammar: Used mostly with the name of the machine: the rollout of the new jet.

    Patterns

    • the rollout of something

    Thousands of workers attended the rollout of the new passenger jet.

    The rollout ceremony included a speech by the engineer.

    Photographers crowded the hangar for the rollout.

Word forms

pluralrollouts

Common combinations

phased rollout
A phased rollout allowed the team to fix problems early.
nationwide rollout
The nationwide rollout will reach every state by June.
rollout of
The rollout of the new software begins on Monday.
delay the rollout
The firm had to delay the rollout until the testing was done.
global rollout
A global rollout means the product launches in many countries at once.
smooth rollout
The team worked hard for a smooth rollout.

Synonyms and how they differ

launch
Launch is the single moment of introduction, while rollout suggests a gradual spread to more users or places.
introduction
Introduction is a plain, general word and does not suggest stages the way rollout does.
deployment
Deployment is used more in technical or military contexts and means putting something into active use.
release
Release usually refers to making a product available, such as software, and implies less planning of stages.

Opposites

Word family

roll out verb
to introduce a new product or system gradually

Commonly confused: rollout or roll out vs rollout?

rollout vs roll out vs rollout

Roll out (two words) is a phrasal verb, as in 'they will roll out the app', while rollout (one word) is the noun.

Practice

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